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Panels are a growing phenomenon in the market research industry. They bridge the gap between a population that is reluctant to cooperate with telephone surveys and the organizations that need to know their perceptions and attitudes more than ever before.

We have respondents readily to take part in a survey. Our custom online panel (Internet access panel) consists a group of pre-screened respondents who have expressed a willingness to participate in surveys and/or customer feedback sessions. Our  proprietary panel includes demographics, lifestyle characteristics and media habits, which provides a basis for future survey participation.